What Codes and Conventions
The magazine has used a medium shot for the main picture as it shows the two musicians waist's but not their legs, this is to show there serious for example they are not smiling at the camera they are looking serious and tense which will make the readers curious and want to buy the magazine to read the article, the bright lighting would suggest it will be a positive article because if it was dark it would look rather grim that suggest bad news. The secondary images are also bright and medium shots that show positivity and emphasises there facial expressions.
What is the House Style/Mise-En-Scene?
The house style on this months front cover is bright with gold writing and a gold layout, this gives the magazine a royal look which suggests that Paul Weller is king of the mods. It is bright and eye catching as the NME logo is usually bright red but as this has a 'royal look' too it the logo has been changed black. although the house style has changed from previous issues it has style retained the classic magazine look with a: Banner, Puff, Headline, Sub Headline, Barcode, Secondary images, Cover line, Buzzword, Master head and a Main image.
How does the cover attract it's target audience?
The Cover mainly attracts the readers with the main headline "THE MOD COUPLE!" and the two mods on the front of it Miles Kane and Paul Weller, this is because any fan of Kane, Weller or mod culture would be curious off the mod duo therefore attracting the audience, the target audience in this months being people who are interested in mod culture.
Mater head
The master head is at the top of the page and stretches right across from both ends, the master head is to simply explain whats inside that weeks issue. It catches the eye of people who see the magazine and is used to promote and sell the magazine as it catches peoples attention.
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